Am I going too slowly or the wrong way?

When I realise I’ve taken the wrong road on a walk, I’m tempted to keep going a little further to see if it connects back to the right path. I want the kilometres I’ve already walked to lead somewhere.

I recognise that feeling with Instagram. I’ve spent time making videos that haven’t reached the audience I hoped for. Part of me wants to keep going because I’ve learned things I can use in the next video. Another part wants to keep going just so I can feel that all the other videos were not wasted.

Those are two different reasons to continue.

The time you’ve spent explains why stopping hurts.
The time ahead is what you’re really deciding about.

That applies whether you’re building a business, considering the future of a relationship, pursuing a career or working towards a goal you’ve had for years. What you’ve put into it may have made continuing more worthwhile. Or it may simply have made it harder to walk away.

The Perspective Shift

Persist when what you’ve learned makes another attempt worth trying. Stop when the main reason to try again is to make the previous attempts feel worth it.

Don’t ask how much you’ve put into it. Ask what you have now that makes it worth another try.

Walk your talk,
Franck

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